The Korean drama industry is rapidly transitioning from traditional broadcast channel-centric to a new ecosystem led by OTT and digital platforms. In this shift, production investment costs have increased sharply, and https://get-social-now.com/story4323043/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-digital-streaming-innovation-and-global-advancement-strategies-with-diversified-revenue-models